Tripadvisor
• About
The Mother Design team refreshed Tripadvisor's brand language, driving nearly 460 million unique visitors to the globally-recognized travel company each month. Kozue focused on the creation of icons and development of an illustration language. The icon system was developed to be used in conjunction with Tripadvisor's custom type family, Trip Sans by colophon foundry. Complimentary illustrations by Giacomo Bannara enrich brand experience.
• Client
Tripadvisor
• Category
Branding, Icon, Illustration, Art Direction
• Date
January 2020
• Credit
Mother Design: Mark Sloan, Matt van Leeuwen, Yaya Xu, Dave Kerr
OOH: Mother New York
Typography: Colophon Foundry
Illustration: Giacomo Bagnara
• About
The Mother Design team refreshed Tripadvisor's brand language, driving nearly 460 million unique visitors to the globally-recognized travel company each month. Kozue focused on the creation of icons and development of an illustration language. The icon system was developed to be used in conjunction with Tripadvisor's custom type family, Trip Sans by colophon foundry. Complimentary illustrations by Giacomo Bannara enrich brand experience.
• Client
Tripadvisor
• Category
Branding, Icon, Illustration, Art Direction
• Date
January 2020
• Credit
Mother Design: Mark Sloan, Matt van Leeuwen, Yaya Xu, Dave Kerr
OOH: Mother New York
Typography: Colophon Foundry
Illustration: Giacomo Bagnara